reporter learned that the investigation by the authority, at present, China’s coffee market is expanding at an annual rate of more than 30%, Chinese coffee market has tremendous value-added space, become more and more entrepreneurs in favor of the investment industry. So, in the coffee shop when you need to master what management skills?
first, coffee business to join the project should have a sense of risk. How coffee stores to build strength? Join the brand, compared with the independent operation of a coffee project, can only increase their competitiveness, enhance profitability, gain support in technology, market, operation experience, products, reduce business risk, improve the success rate of investment.
Second, to choose a suitable joining system according to the coffee to join the project business plan. How to build the strength of the coffee shop in the current domestic coffee market mainly includes two categories, one is the brand to join, one is to join the product. Join a brand should focus on the development of the market, make full use of the advantages of the headquarters, to play the advantages of local customer relations, with headquarters to develop the local high value customer market.
Third, and coffee franchise to maintain close cooperation headquarters. How to build the strength of the coffee shop in the carefully chosen to join the system, and the headquarters should maintain close cooperation to jointly promote and maintain the brand or product.
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